Their are six ways for real estate instructors to use Google Calendar to share their schedule with meeting planners, organizations and bureaus without having to pick up the phone. It is absolutely FREE and takes little time to implement.

  1. Advertise class schedule online. Whether you are hosting a webinar, delivering live classes, or host asynchronous distance education post your course schedule online so that the world can see when the next big event will be. Each date on the calendar represents your activity, date, location and description of the event taking place. There is built in feature using Google Maps that will pinpoint the destination and give directions from anywhere.
  2. Update automatically. Once you create an event then you can decide whether to post it to the entire world. Once posted the event then is launched into many different vehicles for consumers to view, share, and participate. This will change the event on your website, blog, send out an email to all attendees and send you an email or text message as a reminder.
  3. Invite others to attend. If you have created a group of contacts or just want some others to attend you can send them an email with everything they need to know. This email will include an attachment that when opened can be saved into your Microsoft Outlook. This will save the attendees time retyping and eliminates errors in retyping or copying and pasting. If any event details change then you can send out an email to all the attendees instantly. More time saved on your part and for students.
  4. RSS syndication feed. Allow people to subscribe to receiving your events using RSS. Each calendar when published, promotes a RSS feed. Create a FREE account at and produce, promote, and publicize your Calendar RSS feed there. Promote this feed on your blog, website, email marketing and online social networking events. Visitors can now see where you are, where you’ve been, and where you are going on a regular basis.
  5. Publish to website. Each Google Calendar can be embedded into any website that allows you to add HTML source code. Find the source code and paste it into the page where you want the calendar to appear. Once a change is made for the event, description, or details, the calendar is immediately changed. If you do not have a website or cannot embed the calendar in your website then Google Calendar will create a web page solely for the calendar.  Just link this web page from your main website or blog to save you more time and money.
  6. Mobile reminders. You can receive reminders on your cell phone whenever your assistant or event planner makes a change by text messaging or email if you have a PDA mobile phone.  This will save you time on the fly when things change last minute.  Reminders can be set for invitations, cancellations, changes, and those that accept.


Organizations bring in Doug Devitre from St. Louis, Missouri USA when they want to dramatically increase operational performance, create breakthrough value propositions, and serve customers beyond geographical constraints on a minimal budget. For more than a decade he has been setting trends with how organizations engage customers with social media, video marketing, and custom-built software applications. Doug’s book Screen to Screen Selling published by McGraw Hill pioneered the way sales professionals sold homes without being physically present before the COVID-19 pandemic. He is one of a select few who have earned the Certified Speaking Professional Designation from the National Speakers Association and has experience as a REALTOR.

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