It was my absolute delight to share some new ideas with the Houston Association of REALTORS on the relevance of social media. They are already doing many cool things like filming green screen videos for their agents, have HAR TV, and using social media sites.

In order for REALTOR Associations to use social media effectively there needs to be rules and standards of practice that staff and leadership ought to follow on a regular basis to ensure the creation and delivery of relevant content that does not overlap.

Download Recap

Download Handout

The PowerPoint below demonstrates these ideas and some solutions to make the process easier for everyone involved and will increase value to its members.

Additional Resources:

70 page Social Media eBook for REALTOR Associations

Here are the social media scripts

Here is the social media template

dougdevitre

Organizations bring in Doug Devitre from St. Louis, Missouri USA when they want to dramatically increase operational performance, create breakthrough value propositions, and serve customers beyond geographical constraints on a minimal budget. For more than a decade he has been setting trends with how organizations engage customers with social media, video marketing, and custom-built software applications. Doug’s book Screen to Screen Selling published by McGraw Hill pioneered the way sales professionals sold homes without being physically present before the COVID-19 pandemic. He is one of a select few who have earned the Certified Speaking Professional Designation from the National Speakers Association and has experience as a REALTOR.

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