My second visit to the Greater Tampa Association of REALTORS was a hoot. They have a amazing supporting staff, extraordinary volunteer leaders, and always fill the room with eager minds ready to implement the latest technology.

Greater Tampa Association of REALTORS Professional Development Luncheon

The morning started off working with the staff. We discussed some of the ideas of the book “Open Leadership” on how the Greater Tampa Association of REALTORS can begin collaborating on creating content to help members make good decisions using a variety of media being video, pictures, online articles, and PowerPoint. Also we examined the website and how to make it more social media friendly by adding icons to the participating sites, an interactive Google Map, and how to create videos of frequently asked questions that members may have.

Check out the photos from the afternoon session

In the afternoon I presented to the Professional Development Annual Meeting the “Do’s and Don’ts of Using Social Media”. This simple approach will help you understand some of the common mistakes new people to social media will make and how to use it effectively.

Greater Tampa Association of REALTORS Professional Development Luncheon 2Finally, in the late afternoon we had one more presentation “Risk Management Using Social Metrics”. This presentation geared towards brokers helped identify how to track multiple agent social media activity, discussed the potential liability, and at least what to look for when agents participate online to keep your company out of court.

Risk Management Using Social Metrics

View more presentations from Doug Devitre.


Organizations bring in Doug Devitre when they want to dramatically improve marketing, productivity, and sales performance with the latest technology. He is changing the way consultants consult, coaches coach, and trainers train professionals with his creative approach to using technology focused on business outcomes. The University of Missouri-Columbia Business School Entrepreneur of the Year, National Association of Realtors Business Specialties Hall of Fame Educator, and Certified Speaking Professional of the National Speakers Association brings a power-packed, innovative punch to managing organizational change outlined in his latest book Screen to Screen Selling™ : How to Increase Sales, Productivity, and the Customer Experience With the Latest Technology. Now Doug is focused on creating thought leadership on how businesses can use the Amazon Alexa platform to reduce operational costs and improve workplace productivity.

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