Everyone is an expert using their own apps.  The problem with quickly downloading every app recommended by someone else is that now have a solution looking for a problem rather than a problem looking for a solution.

Use this process to find out how to go about selecting an app before you start downloading something you cannot use.

Determine need

A solution looking for a problem is like an apple looking for a mouth.  If there are a ton of apples but no mouths to consume then it becomes extra inventory and in some cases a waste.  Start by determining what is you are actually trying to accomplish first.  Make a list of the things you wish could be done faster and easier before you start asking around for what the best apps are for your business.

Choose operating system

What type of computer do you have?  Is it an Apple or a Mac (my favorite question)?  If you are all Apple stay all Apple.  If you are all PC then stay with PC solutions.  Most apps work cross platform but attempting to learn how each program works differently on different platforms is more work than necessary.

Choose device

Which is better?  iPhone or Android?  I’m an Apple guy but others rave about Android.  It simply doesn’t matter.  If you buy a Android Tablet then buy an Android phone.  If you buy an iPhone buy an iPad.  When you mix the different devices you then have more cords to carry, increase time to learn the devices, and more headaches.

Create process

When you need to finish a task do you know exactly step by step what to do from log in to completion?  Take a few minutes to examine step by step each keystroke, how you navigate the buttons, and the order will save you a ton of time trying to figure it out.  Ask a teenager to help you create your process if you are too shy to press the buttons.


After repetitive implementation of the process navigating an app is very much like driving a car.  You remember step by step and don’t think about it anymore.  Making mistakes is the only way you learn and consistently remind yourself it is part of the process.


Organizations bring in Doug Devitre when they want to dramatically improve marketing, productivity, and sales performance with the latest technology. He is changing the way consultants consult, coaches coach, and trainers train professionals with his creative approach to using technology focused on business outcomes. The University of Missouri-Columbia Business School Entrepreneur of the Year, National Association of Realtors Business Specialties Hall of Fame Educator, and Certified Speaking Professional of the National Speakers Association brings a power-packed, innovative punch to managing organizational change outlined in his latest book Screen to Screen Selling™ : How to Increase Sales, Productivity, and the Customer Experience With the Latest Technology. Now Doug is focused on creating thought leadership on how businesses can use the Amazon Alexa platform to reduce operational costs and improve workplace productivity.

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